Radio Results Blog

Familiarity Breeds Consumers: Branding at the Door

Posted by Matt Barnard on Fri, Dec 21, 2018 @ 03:42 PM

My dog, Martha, understands the fundamental advertising principles of brand consistency and product familiarity. Who’s a good dog??!?

Read More

Tags: Marketing, branding, consistency, fonts, voice, familiarity, effective radio, television, Print, web, wag more bark less