The US Small Business Administration (SBA) advises that every Maine small business engage in advertising.
"Think you have a great product?" asks the SBA. "Unfortunately, no one's going to know about it unless you advertise." The SBA goes on to say, "Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business",
Advertising options for business owners in southern Maine are abundant. There's local TV; local newspapers; local magazines; and a bazillion (that's bazillion with a "b") online options. Recent research, however, concludes that the best option is advertising on Portland radio.Read More