Radio Results Blog

7 More Successful Maine Small Business Owners Who Advertise On Radio

Posted by Larry Julius on Fri, Jan 03, 2014 @ 12:24 PM

Maine Small Business Advertising Portland Radio 7 EffectiveSmall business in Maine is critical to the state's economy.  According to the Small Business Administration, the 143,142 small businesses in Maine represent 97% of all employers in Maine and comprise 58.7% of the state's workforce. Although the SBA defines small businesses as having 500 or fewer employees, almost 9-out-of-10 Maine small businesses have fewer than 20 employees. 

According to the SBA, advertising is a vital to sustain a small business. A recent posting by the SBA on their website says, "Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business." The posting goes on to provide a list of how advertising can benefit any small business:

    • Remind customers and inform prospective customers about the benefits of your product or service
    • Establish and maintain your distinct identity
    • Enhance your reputation
    • Encourage existing customers to buy more of your product/service
    • Attract new customers and replace lost ones
    • Slowly build sales to boost your bottom line
    • Promote your business to customers, investors, and others

For the past 93 years, local radio has proven to be an effective advertising tool for small business. A few weeks ago, I introduced you to 10 Maine Small Business Owners Who Effectively Use Radio Advertising. I would like you to meet 7 more in the slideshow below:

Read more about each of these successful Maine small business owners:

Here are the previous 10 Maine small business owners we introduced to you a few weeks ago:

Read more about each of these successful Maine small business owners:
  1. Douglas Martin, W.H. Demmons, Inc.
  2. Michael Major, Cunningham Security Systems
  3. Michael Storey, M.J. Storey Landscape
  4. Cathy Manchester, Keller-Williams Real Estate
  5. Greg Sundik, Victoria Mansion
  6. Leigh Kellis, The Holy Donut
  7. Ed Lechner, Selby Shoes Etc
  8. Kevin Kaserman, Mr. H20/Dunbar Water Pumps & Filters
  9. David Rosen, Full Belly Deli
  10. Blueberry Beeton, Shelter


Maine Small Business Wins Prestigious Radio Award

Leigh Kellis Holy Donut Effective Small Business Advertising Radio MaineLast year we posted an article: Radio In The Mix: Maine Entrepreneur Makes Dollars From Doughnuts about Leigh Kellis who used radio advertising to launch the success of The Holy Donut in Portland Maine. We are happy to share with you that not only is Leigh opening her second store, but her radio commercial (produced by Portland Radio Group), was recognized by the Maine Association of Broadcasters as one of the best radio commercials of the year. Listen to the commercial.


Maine Small Business Advertising Portland Maine Radio

Tags: Effective Radio Advertising, Portland Maine Radio, Small Business Marketing, Small Business Advertising, Maine Small Business